How To Create Storyboards Using Twitter

It’s easy to create great social activity storyboards using your Twitter data! On top of that, you can even mix other PPC data sources into a single visual or storyboard.

Connect Your Account

It’s very easy to connect your Twitter account to Optix. It requires only 2 quick steps:

  1. In your Data Manager, choose “+ Add Data Source” and click on “Twitter.”
  2. You’re then redirected to Twitter. Sign in as usual and allow Optix to access your Twitter data (don’t worry – we only use it to generate your storyboards!).

As a sign of success, your account will now appear in your Data Manager main screen. You’re now ready to create your Twitter storyboard!

Visual KPIs, Metrics, and Dimensions

Visual KPIs from the Visual Library

Account Performance
Follower-to-Following Ratio
Mentions by Date (YM)

Retweets by Date (YM)
Top Post by # Fans
Top Post by RTs
Total Followers

Total Following
Total Followers
Total Tweets


Follower Engagement Rate
Follower-To-Following Ratio
Mention Followers

Total Engagement
Total Followers

Total Following
Total Listed
Total Tweets
Tweets Added

(Group-by Fields / Filters)

Recent Follower

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